Jean François Porchez: The Visible Invisibility of Words
Type Directors Club 347 W 36th St Suite 603, New YorkWhy is typography a vital asset for business communication? Visual identity is built from the colors and typefaces that make up the most fundamental expression of a brand, yet the design of typefaces must remain invisible for the convenience of the reader. How does the typeface designer reconcile such inherent contradictions, while also meeting the … Read more