Eames Century Modern
June 10, 2013Charles and Ray Eames did not design a typeface and this project was not about creating fonts that they would have drawn had they felt the need or inspiration to do so. It was about creating a tool that had the same universal appeal as monuments to the Eames aesthetic, many of which have been so ingrained in our visual landscape that we barely notice them. Eames Century Modern is crafted in the same vein; its dignified legibility effectively transmits the message without overpowering the medium while devilishly intoxicating details in words, letters, serifs, spaces, stems and tapers find their way into the subconscious of even the most casual observer. Much like waiting in a departure lounge on Eames system airport seating; you don’t know why you’re comfortable, you just are.
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