Retiro
June 10, 2013A daring interpretation of Spanish typography: severe, austere, and yet full of life. Named after a lovely park in Madrid. Madriz magazine wanted stereotypical “Didot” as in the masthead of women’s magazines: L’Officiel, Vogue, Harper’s Bazaar. The result is an imaginary Castilian and Andalusian vernacular Didot, as this kind of typeface doesn’t exist in Spanish history of typography. The project started as an unusual collaboration: Retiro was commissioned by a publisher rather than an art director. During the summer of 2009, we finalised the typeface, adding many additional glyphs, removing undesired ones. Madriz magazine, a guide to Madrid life and culture for residents and tourists alike, is a witness to the contrasts between the city’s modernisation and its traditions. Madriz is a biannual, bilingual city magazine first published in 2007.
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